The opening ceremony of "CCTV:Brand, Art, China Exhibition" took place at Yue Gallery in 798 Art Zone

Jan. 15th, 2020, the opening ceremony of "Our Spring Festival——CCTV:Brand, Art, China Exhibition" took place at Yue Gallery in 798 Art Zone. This exhibition will last for two months. "CCTV Brand, Art, China Exhibition" is the first offline public exhibition organized by CCTV, showing the artisan heart and inner beauty of many outstanding Chinese brands.


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the opening ceremony of "Our Spring Festival——CCTV:Brand, Art, China Exhibition" took place at Yue Gallery in 798 Art Zone


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Wang Yanling, the CEO of Beijing Seven Stars Chinese Electric and Technology Group Co., Ltd. and the Chairman of Beijing 798 Cultural and Creative Industry Investment Co., Ltd


Wang Yanling, the CEO of Beijing Seven Stars Chinese Electric and Technology Group Co., Ltd. and the Chairman of Beijing 798 Cultural and Creative Industry Investment Co., Ltd, shared his insights into this topic: "In the comprehensive investigation process of how to build a brand with global influence, there is a very important conclusion: If it can become a globally influential brand, it must be that this brand has accumulated a deep core of art and culture, so it Only then can it have global influence. Taking this concept to a larger perspective, the technology we are familiar with is based on reason, a way of understanding the world along the laws of nature, and changing the world. It is closely related to our lives and promotes the development of great productivity; Everyone is relatively unfamiliar with a perspective. "


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Wang Yanling, the CEO of Beijing Seven Stars Chinese Electric and Technology Group Co., Ltd. and the Chairman of Beijing 798 Cultural and Creative Industry Investment Co., Ltd, giving a speech


Wang then stated that: "Aesthetics is based on sensibility. It is along the path of truth, goodness and beauty, and it is also a way of knowing the world and changing the world. Technology and art drive the continuous advancement and development of our productivity. From the perspective of aesthetics, it must reflect its value in many aspects of productivity, especially in the era of high-quality development. No matter from the product supply side or the global consumer side, art and aesthetics promote the development of productivity. Based on the law and process of brand influence construction, aesthetics is very important to our brand construction. We have gone from no brand to having a brand, from having a brand to being able to continuously expand our influence and go global. The power of art and culture is a very important context and dimension. I think that in every part of our life and production, there will be more art, more beauty, more culture, so we will gradually move towards high-quality development."


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the hostess  introduced honored guests 


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Yang Xueliang, the VP of Geely Group, giving a speech


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Shang Guangwei, the GM of Gujing Group Beijing Branch Co., giving a speech


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Wang Yanling, the CEO of Beijing Seven Stars Chinese Electric and Technology Group Co., Ltd. and the Chairman of Beijing 798 Cultural and Creative Industry Investment Co., Ltd,taking a group photo with honored guests


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Wang Yanling, the CEO of Beijing Seven Stars Chinese Electric and Technology Group Co., Ltd. and the Chairman of Beijing 798 Cultural and Creative Industry Investment Co., Ltd, was shown around in the exhibition